iTunes U is one of the largest and fastest-growing sources of free educational content.

With more than 100,000 lectures, presentations, videos, readings, and podcasts from all over the world.

It's the easiest way to put information into the hands of students. Students go to iTunes — which they do all the time anyway — select iTunes U, find the courses and podcasts they want, and download them to their Mac computers or PCs. Then they can sync to an iPod or iPhone and take the content with them. Students can watch Picasso at work in his studio, tour archaeological sites, or study the sound of heart murmurs. You can even assign audio and video content from museums, universities, cultural institutions, and public television stations that post to iTunes U.

Many colleges and universities create their own iTunes U sites. Some instructors podcast their lectures on iTunes U right after class. That way, students can review them anytime. Institutions can make their sites public to share their knowledge with learners around the world. iTunes U is rapidly becoming an important and valuable way to raise your school's profile and stay competitive in recruiting the best and brightest students.